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markempa
MARCH 30, 2007
Lets say you want to invite, via e-mail, a specific group of individuals in your database to a webinar or webcast. Or perhaps you’d like to do a targeted, direct-mail campaign to a select group of people on behalf of their salesperson. Some lists, intended for direct mail, do not include phone numbers or contacts.
Adobe Experience Cloud Blog
JUNE 9, 2009
And when they did reach the buyer, it was often after they had made much of their decision, leaving the sales rep to negotiate price and mail out a contract. Sales can view a list of all of their leads in their CRM. Sales can access Jigsaw, Demandbase, & LinkedIn directly through the tools they are already using.
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Online Marketing Institute
JULY 31, 2009
"Outbound" Marketing is the set of traditional direct marketing tactics including using targeted lists for telemarketing, direct mail and email marketing. This originates from Jigsaw, and provides Executive names, phone numbers, and email addresses without any additional subscription.
Heinz Marketing
FEBRUARY 8, 2021
If you’ve got 40 million people you’re mailing something to, maybe it can’t. I think it doesn’t change the role of CRM, doesn’t change the role of some of the sales engagement tools like the Outreach and SalesLofts of the world. I mean, MailChimp does that. Constant Contact does that.
Online Marketing Institute
JULY 31, 2009
2) Database services – powerhouses like Dun&Bradstreet, Harte-Hanks, Acxiom, Equifax, infoUSA, and Merkle dominate this category , but B2B marketers tend to think of them more as list generators than providers of a broad spectrum of strategic data management to direct mail execution.
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