SalesIntel

FEBRUARY 8, 2023

It groups customers based on data such as business size (by the number of employees or annual revenue), company location (whether it’s San Francisco or rural Kentucky), industry (by NAICS or SIC), or job title (manager, VP, CEO), etc. Targeting all B2B companies with generic messaging will not work. But still, many try.

Segmentation 80

Segmentation CMO Ideal Customer Profiles Account Based Marketing 80

DealSignal

NOVEMBER 9, 2022

Enriched data focusing on company stakeholders will include their contact information, title, persona fit, persona score, select keywords associated with their industry/role, previous work experience, tenure, education, date of contact verification, social media handles, etc. Account data. Verify data. Shorten lead forms.

Ideal Customer Profiles 52

Ideal Customer Profiles Lead Scoring Lead Ranking Sales Qualified Leads 52

Learn from the Pros

MARCH 21, 2024

Use third-party data to: Enrich your understanding of your target audience Validate and supplement your first-party insights Identify new market opportunities and trends Alternative Sources of 3rd-Party Data With the phasing out of third-party cookies, companies are looking for alternative sources.

Multi-Touch Attribution 52

Multi-Touch Attribution Marketing Automation Services B2B Marketing Marketing Strategy 52

SalesIntel

MAY 17, 2023

By generating qualified leads , marketers engage with prospects, build relationships, and ultimately increase sales. B2B data feeds your pipeline the target accounts and contacts needed for company growth. Overall, limited access to B2B data can hinder lead generation efforts and make it difficult for marketers to achieve their goals.

Ideal Customer Profiles 52

Ideal Customer Profiles Zoominfo B2B Marketing Marketing Analytics Tools 52

Zoominfo

NOVEMBER 5, 2020

Whether you are an outbound seller cold-calling new accounts, a customer success manager preparing for this month’s renewals, or a marketer running a targeted email or advertising campaign to generate leads, the insights that come from your company’s data drive decisions and action. . Data is at the core of every go-to-market motion.

Zoominfo 246

Zoominfo Enterprise Management Work Management Marketing Management 246

Zoominfo

NOVEMBER 5, 2020

Whether you are an outbound seller cold-calling new accounts, a customer success manager preparing for this month’s renewals, or a marketer running a targeted email or advertising campaign to generate leads, the insights that come from your company’s data drive decisions and action. Data is at the core of every go-to-market motion.

Zoominfo 130

Zoominfo Enterprise Management Work Management Marketing Management 130

Choozle

JANUARY 20, 2020

A marketing software company that sells software management tools, and lead generation software to businesses and organizations. By targeting locations using IP address targetings–such as industry conferences, an office location, or trade shows–B2B marketers can leverage data to reach potential customers. Brokers and wholesalers.

Enterprise Management 53

Enterprise Management Work Management Marketing Management Marketing Automation Services 53