Fliptop: A Customer Data Platform for Predictive Lead Scoring, Pure and Simple
Customer Experience Matrix
JUNE 27, 2014
The CDP industry has been moving along nicely without my attention: new CDPs keep emerging and the existing vendors are growing. This model can score new leads and classify existing opportunities in the sales pipeline. There are existing connectors for Salesforce.com, Marketo , and Eloqua and it’s fairly easy to connect with others.
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