NetLine

DECEMBER 18, 2023

Follow these eight steps to gather, analyze, and apply buyer intent data that accelerates your sales cycle. Identify data sources As with most business analytics that power a marketing campaign or sales pipeline, intent data can stem from multiple sources, including first-party, second-party, and third-party intent data.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Vidyard

NOVEMBER 13, 2019

The four finalists showcased a wide range of approaches to creative B2B storytelling. Axonify has reimagined customer marketing with personalized holiday videos , personalized event invitations , a “Meet the Features” series inspired by The Bachelor, and more. Now that’s what I call sales acceleration! How far will it go?

Video Marketing 117

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 117

Vidyard

NOVEMBER 13, 2019

Winner: NetMotion Software Runners-Up: Uberflip, Genesys Honorable Mentions: Confirmit, SmartBug Media “ Skyping in Space ” by NetMotion Software is the ultimate example of show don’t tell storytelling by a B2B brand. The four finalists showcased a wide range of approaches to creative B2B storytelling.

Video Marketing 65

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 65

Vidyard

NOVEMBER 13, 2019

Winner: NetMotion Software. “ Skyping in Space ” by NetMotion Software is the ultimate example of show don’t tell storytelling by a B2B brand. The four finalists showcased a wide range of approaches to creative B2B storytelling. Now that’s what I call sales acceleration! Runners-Up: Uberflip, Genesys.

Video Marketing 50

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 50

accelerate agency

APRIL 12, 2023

It’s a purely digital item, so the marketing strategy focus also has to be on using digital channels in a range of ways, from SaaS email marketing to content marketing. You’re not selling software as a one-off purchase but rather with an all-in ongoing service model. In any event, the nature of SaaS involves continuous evolution.

Marketing Budget 52

Marketing Budget Paid Content Work Management Paid Search Agency 52

Heinz Marketing

MAY 6, 2019

It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We cover a wide range of topics, with a focus on sales development and inside sales priorities. Well, I know we had talked a little bit about sales enablement. Matt: Absolutely.

Sales Management 54

Sales Management Top of Funnel Work Management Marketing Automation Services 54

SnapApp

OCTOBER 3, 2017

When I don't yet have a field marketing team, each of my functional leaders is accountable to a sales division, and each sales leader works with one marketing leader. Sales leaders don’t spend time with marketers from different functions like events, demand gen , web, and marcom. And, marketers start to think like sales.

Sales Management 97

Sales Management Top of Funnel Lead Ranking Work Management 97