Remove CPO Remove Network Marketing Remove Twitter Remove Viral Marketing
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How to find and win your first 10 B2B customers

Lenny's Newsletter

Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. Art by Natalie Harney. Let’s jump right into it. No one wants to pay attention to you if you’re there just to pitch your product. For your first set of customers, trust is the key. But it worked.”

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. These men are indeed using Twitter to rewire and reorient the Web. Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small.

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