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A guide for finding product-market fit

Lenny's Newsletter

It always surprises people to hear that, at YouTube, we never thought we had a product-market fit. ” — Tomer London , co-founder and CPO of Gusto “I’ve spent most of the history of Hex paranoid that we’re not at PMF, or there’s more to do. Art by Natalie Harney. We had teenagers but not adults.

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How the most successful B2B startups came up with their original idea

Lenny's Newsletter

” — Eilon Reshef , co-founder and CPO David Hsu, the founder of Retool , found himself building the same product over and over at each company he worked at: “Perhaps a little-known fact is that I had actually started a couple of other companies and products before Retool. .” Art by Natalie Harney.