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How to find and win your first 10 B2B customers

Lenny's Newsletter

” — Eilon Reshef , co-founder and CPO Coda had the same experience—finding their early customers through former colleagues and early employee connections: “My former colleague Noam Lovinsky was starting a company, and I said to him, ‘Hey, would you use Krypton [our name at the time]? .” But it worked.”

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5 Reasons Automation is the New Reality in Digital Marketing

Marketing Insider Group

We all remember that moment we discussed a certain product or brand over the phone with our friends and saw a Facebook ad for it the next minute! Although it is certainly true that automation will put people out of work in some industries and traditional roles, it is creating new job roles in the technology as well as business realms.

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How to validate your B2B startup idea

Lenny's Newsletter

Subscribe now Welcome to part two of kickstarting and scaling a B2B business. Here’s how some of today’s biggest B2B startups began: Retool started as Venmo for the U.K. Each week I tackle reader questions about building product, driving growth, and accelerating your career. Art by Natalie Harney. total crap? total crap?

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook. Follow Michael on Twitter @BrennerMichael and Facebook. 3x startup guy, advisor, board member. He contributes regularly to the B2B Ideas@Work blog for MLT Creative. Story gets attention.

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