Remove CPM Remove Facebook Remove Leads Remove ROMI
article thumbnail

How to Define & Measure Social Media KPIs – Part VII

Valasys

Leveraging social media KPIs in the year 2019 & beyond will be an unbeatable approach for marketers to figure out the loopholes in their marketing strategies & will guide them on how to set social media KPIs to optimize their marketing & other core bottom-line endeavors such as sales revenue & return on marketing investment (ROMI).

article thumbnail

How B2B marketers can strategize LinkedIn Advertisement in 2019

Valasys

Steve Phillip, Leading Coach, and Expert on LinkedIn best practices. According to a survey conducted by oktopost.com, more than 80% of the total leads generated via diverse social media platforms come from LinkedIn. “Lack of a clear strategy is the biggest mistake. How B2B Marketers can make the most of Their LinkedIn Advertising.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Define & Measure Social KPIs – Part -1

Valasys

According to a report by Pew Research Centre, 67% of Americans report that they get at least some of their news on social media, primarily on Facebook & Twitter. The platform now, however, has been purchased by Google & cannot track Facebook data. Tools to measure Social Media Metrics.

article thumbnail

How B2B Brands can benefit from Programmatic Marketing

Valasys

Programmatic Direct: This occurs when a publisher surpasses auctions, selling media inventory is having a fixed cost per mile (CPM) for an adviser or many of them. This allows the publishers to better control the cost per mile (CPM) as well as their inventories. This includes ad exchanges, networks, & DSPs.