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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

SMB : Small and Medium Businesses. In the US, research generally considers businesses with less than 100 employees to be small businesses and those with 100 to 1,000 employees to be medium buisnesses. CPL : Cost per Lead. Salesforce.com. , this list will be updated with your additions. SME : Subject Matter Expert.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Examples: Salesforce.com, Google. Helps users with content editing and more "behind-the-scenes" work like making content searchable and indexable, automatically generating navigation elements, keeping track of users and permissions, and more. CPL: Cost-per-Lead. SMB: Small-to-Medium Business. B2B: Business-to-Business.