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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He is the author of ‘Email Marketing Rules’, and his insights have been taken in multiple email marketing books.

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AI for Marketing: Best Examples of How AI Helps in Advertising

Single Grain

Here are the five basic data privacy rules that you should follow: Dive Deeper: * The Email Marketer’s 4-Step Guide to GDPR Compliance * Google Privacy Sandbox: What Does It Mean for the Future of Targeted Ads? Ensure that your AI automation practices adhere to the requirements outlined in these regulations.

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Maximizing ROI: 9 Great Ways to Leverage PPC for SaaS Companies in 2023

Single Grain

But tools like Google’s Keyword Planner will help you see estimated ranges for costs-per-click (CPC) that can help you decide which terms are most appropriate to bid on : A healthy keyword list will include a variety of short-tail and long-tail keywords. But not everyone has the budget to build custom landing pages containing targeted terms.

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How to Use Audience Bid Modifiers to Drive PPC Performance at Scale

QuanticMind

Say you set a max CPC bid of $1 for a campaign, but you discover your ads perform better on desktop than mobile devices. You can also set rules for which site visitors should be added to the list, and how long they should stay on it. Google provides a list of curated Affinity categories for advertisers to choose from.

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Audio SEO: The Complete Guide to Ranking Your Podcast Successfully

Single Grain

Ultimately, your podcast will rule your niche, and Google will start displaying it in the podcast carousels. You can even curate your own list of favorite podcasts and share it on your social profiles. Just as content is king for content marketing, podcast scripts are the king for podcast marketing. Apple Podcast Analytics.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

That''s why we curated 60 of the most common marketing acronyms into an epic glossary you can skim, study, or bookmark and save for later. A computer programming term meaning a series of rules. CPC: Cost-per-Click (See PPC). With CSS you can create rules to tell your website how you want it to display information.

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2022 Social Media Guide to Lead Generation

PureB2B

You can also optimize these ads for CPM and CPC. Include infographics, curated content, and blog updates that appeal to whoever you wish to attract to your business. High-quality content still rules, but this needs to be translated into visual content that will help generate leads. LinkedIn Company Page. Sponsored InMail.