CPA CTR Inbound Marketing Purchase Intent 
sagefrog
OCTOBER 25, 2023
Other Ad Types Display ads, as opposed to search ads and social media advertising, offer a distinctive approach to digital marketing. Search ads are text-based and cater to users with specific search queries on platforms like Google, capitalizing on immediate purchase intent.
Single Grain
SEPTEMBER 22, 2023
Purchase Intent: This stage is still relatively distant from purchase intent. Keyword Strategy for This Stage In this stage, target keywords that indicate strong purchase intent. Purchase Intent: Purchase intent is very high at this stage, making it a top priority for optimization.
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