Hubspot

APRIL 2, 2021

Another option is called programmatic direct, in which ad inventory is sold at a fixed cost per thousand impressions (CPM) with no bidding. Do you want more website traffic, brand awareness, social engagement? This leads us to key progress indicators (KPIs). So what about ad networks?

Buy 87

Buy Work Management Cost Per Thousand Marketing AI 87

RebelMouse

FEBRUARY 28, 2019

Connect these to Google's DoubleClick for Publishers (DFP) — or any other ad server — to sell companion ads and integrate tracking pixels. As a media company, this gives you a solution beyond the limits of your own traffic and audience, because the ad creative can be trafficked by an advertiser into a big campaign off your site as well.

Paid Search Agency 40

Paid Search Agency Cost Per Thousand CPM Branding 40

RebelMouse

FEBRUARY 28, 2019

Connect these to Google's DoubleClick for Publishers (DFP) — or any other ad server — to sell companion ads and integrate tracking pixels. As a media company, this gives you a solution beyond the limits of your own traffic and audience, because the ad creative can be trafficked by an advertiser into a big campaign off your site as well.

Paid Search Agency 40

Paid Search Agency Cost Per Thousand CPM Branding 40

Single Grain

JULY 16, 2021

Few e-commerce marketers can deny the power of Facebook Ads for delivering traffic and sales. Simultaneously, not many can deny that its traffic has become painfully expensive over the last two years. Website Traffic : Target users who have visited and/or completed an event on your website.

Paid Search Agency 133

Paid Search Agency Ads Top of Funnel Campaigns 133

Hubspot

FEBRUARY 27, 2020

Google has recently shown an increasing interest in expanding YouTube's offerings for performance advertisers with TrueView for Action — a powerful campaign type that helps drive leads and conversions. You want to make sure the relevant ones stick around, so it's critical to lead with a captivating message so they keep watching.

Youtube 95

Youtube Cost per Acquisition Advertisements Advertising 95

Martech Advisor

OCTOBER 17, 2019

Some of the options you could consider are: Cost per thousand impressions (CPM). Viewable CPM (vCPM). Cost-per-click (CPC). Cost-per-acquisition (CPA). Cost-per-view for video (CPV). The more traffic it can deliver, the more you’ll get.

Cost Per Thousand 41

Cost Per Thousand Paid Search Agency Adsense Ads 41

Martech Advisor

SEPTEMBER 19, 2019

The negotiation involves both parties agreeing on a fixed Cost per Mille (CPM) pricing. Some of the key DSP players are: DoubleClick Bid Manager. Let’s look at the top five ad networks: Google DoubleClick Ad Exchange. Here are the five major ad exchanges: Google Ad Exchange / DoubleClick.

Advertising Agencies 72

Advertising Agencies Advertisements Advertising Paid Search Agency 72