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Google Ads Strategies That Will Increase Conversions and Improve Your ROI

Single Grain

Dive Deeper: SEO Keyword Research Made Easy in 2023 Bid on Long-Tail Keywords A long-time PPC strategy that is still effective is bidding on long-tail keywords. There’s a primary reason why long-tail keywords work: voice search. Does that mean you shouldn’t bid on long-tail keywords?

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Mobile SEO: The Ultimate Guide for Improving Your Site for Mobile Search

seo.co

Unfortunately, this correlation doesn’t exist. Mobile users are beginning to rely on voice search more than typed search, so long-tail and conversational keyword phrases are more important for mobile visibility than desktop. This will allow for HTTP deep links, which is a requirement for app search visibility.

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