First-Party Content Consumption Research for the No-Nonsense, Data-Minded Marketer
NetLine
JUNE 5, 2019
Before we jump on our soapbox about the benefits of CPL vs. CPM marketing channels, let’s dive into the next section…. Unsurprisingly, employee size and revenue boast a positive correlation, showing that targeting expectations align with larger company = more revenue. That’s ideal! By the Company. Humanizing the data.
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