Valasys

JULY 12, 2019

Centralized marketing endeavors not only ensure that the marketers get the optimal output from their Return on Marketing Investment (ROMI) but also help in laying the foundation for cross-functionality between marketing, sales, IT & other critical departments, which can assist further in boosting the sales KPI.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

JULY 29, 2019

We breathe in an era where optimizing customers’ experiences are an indispensable element of B2B marketing endeavors & eventually paves the way for Conversion Rate Optimization (CRO). Moreover, displaying positive customer testimonials across omnichannel ensures that positive brand equity is developed.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

AUGUST 19, 2019

Competitively benchmarking the best & relevant keywords for niche-specific audiences can help the marketers in strategizing & executing their content strategies around those keywords to optimize the return on their marketing investments (ROMIs). .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

AUGUST 6, 2019

Several academic pieces of research advocate the proven effectiveness of WOMM in driving sales conversions & in managing brands’ reputations through omnichannel marketing endeavors. This is where positive Word-of-Mouth Marketing steps in. And that’s all about it. The above tips can be put to use straight away.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

JULY 16, 2019

Besides, Word of Mouth Marketing (WOMM) i.e. reviews about a particular company on several review websites such as yelp.com, as well on the primary domain of a business & reviews about the buying experiences of the customers, also have decisive impacts on the buying decisions of the prospects.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

JULY 8, 2019

Visually appealing pieces of content weaved in the form of stories, videos in particular when employed in B2B marketing, help in convincingly fostering customers’ rendezvous & simultaneously help the marketers in optimizing the Return on Marketing Investment (ROMI). Visual Content is Often Timeless: .

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56