Cintell

APRIL 30, 2019

The key to commercial success, whether digitally or traditionally, is to find the right customer at the right time in the right place and present them the right content. A sustainable persona platform and process is a critical first step to deepen customer understanding and serve as a guide for your content strategy and placement.

Ideal Customer Profiles 181

Ideal Customer Profiles Buyer Personas Social Networks Curation 181

Cintell

MARCH 10, 2016

Online / digital marketing improvements: Persona-based website saw 210% increase in website traffic, 97% increase in website generated leads, 124% increase in website generated sales (MarketingSherpa). 100% higher content downloads from Web site, 10-25% increase in marketing-influenced revenue (MarketingSherpa).

Lead Scoring 100

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 100

Cintell

DECEMBER 28, 2015

He and the Bright Orange Thread team apply their digital marketing, web usability and design expertise to deliver intelligently designed websites that create the best and most productive user experience possible. Prioritizing your personas will help you prioritize your content. 2) understanding how people consume information online.

Buyer Personas 100

Buyer Personas Paid Search Agency Marketing Prospects Landing Pages 100

Cintell

JANUARY 27, 2016

For Content Marketers. Use words and phrases from persona research to ensure your content marketing echoes the voice of your customer. Audit and tag your marketing content by persona to understand where it fits into the buyers journey for your various segments. For Webmasters and Website Content Managers.

Demand Generation Agencies 100

Demand Generation Agencies Lead Ranking Paid Search Agency Ideal Customer Profiles 100

Cintell

OCTOBER 23, 2017

Buyer personas will also guide your brand messaging and help you create content that will add value to customers and solve their problems. Website visitors – check the audience report on Google Analytics. Adding questionnaires to your website. How do you create a buyer persona? Conducting phone calls with existing customers.

Buyer Personas 166

Buyer Personas Ad Building Ideal Customer Profiles Marketing Analytics Tools 166

Cintell

FEBRUARY 15, 2016

As it relates to buyer journeys – understand the channels and content buyers rely on at each phase, and then present your case in a compelling way that makes you stand out from your competitors.” Her Philosophy: The best marketing advice she’s heard: “Think outside of the box.

Buyer Personas 100

Buyer Personas Buyer's Journey Marketing Qualified Leads Lead Ranking 100