DealSignal

NOVEMBER 9, 2022

Lead enrichment is the process of finding and adding important information to your lead records in order to keep your data accurate and focus your targeting efforts. Table of Contents What is Lead Enrichment? Why Enrich Leads? What types of lead enrichment data are useful?

Ideal Customer Profiles 52

Ideal Customer Profiles Lead Scoring Lead Ranking Sales Qualified Leads 52

DealSignal

MARCH 22, 2023

Here, we walk through six actionable lead-generation strategies you can implement today and explain lead-generation best practices that will help you fill the gaps in your data. Hint: if your forms have more than four fields, you have lots of room to optimize and bring in more leads.) Let’s dive in. #1

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52

DealSignal

APRIL 10, 2024

Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time and are likely to make a decision before ever talking to your sales team. Table of Contents [Open] [Close] What is B2B intent data?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

DealSignal

JUNE 3, 2021

Behind every lead generation strategy, there is usually a data gap quietly lurking—whether it’s fake phone numbers on lead magnet forms or outdated email addresses that your nurture campaigns are being delivered to. Hint: if your forms have more than four fields, you have lots of room to optimize and bring in more leads.)

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 52

DealSignal

NOVEMBER 1, 2022

Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time, and are likely to make a decision before ever talking to your sales team. Table of Contents What is B2B intent data? What types of intent data are there?

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

DealSignal

MAY 3, 2021

Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time, and are likely to make a decision before ever talking to your sales team. Spikes in content consumption—either on your website or on third-party websites.

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

Inbox Insight

NOVEMBER 23, 2022

What is B2B lead generation? Lead generation isn’t just about generating leads; it’s about generating quality leads – an essential activity for B2B marketing and sales teams. What are B2B leads? Why is B2B lead generation important?

Lead Ranking 98

Lead Ranking Lead Generation Sales Qualified Leads Ideal Customer Profiles 98

DealSignal

DECEMBER 27, 2021

When done correctly, email marketing is a low-cost, high-return tactic that should be weaved into any content marketing strategy. Table of Contents. B2B email marketing is when a business sends emails to other targeted business professionals to generate leads, build client relationships, schedule demos, and/or schedule sales calls.

Marketing Automation Services 101

Marketing Automation Services Email Marketing B2B Marketing Practices 101

DealSignal

JANUARY 25, 2023

By identifying new leads that are similar to your existing successful accounts, you can quickly and efficiently expand your pipeline without having to spend as much time and resources on lead generation. You can also invest in automation tools that help you discover new, hot leads based on intent.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing & Strategy 52

DealSignal

FEBRUARY 1, 2024

Creating video content The thought of creating video content can seem daunting to some – especially if you don’t have the budget for a full-blown production. However, today’s audience isn’t always looking for polished content. It may also mean elevating the content you put out into the world.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing AI 52

DealSignal

JANUARY 31, 2023

B2B Marketing Trends: Tactics to Deploy in 2023 Creating video content “If ‘Content is King’, video content is the crown,” says Marcus Clarke, Founder at Searchant. “Optimization of video content will be a big digital marketing trend for 2023. Read on for our B2B marketing trends for 2023.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing Management 52

DealSignal

FEBRUARY 26, 2024

When done correctly, email marketing is a low-cost, high-return tactic that should be weaved into any content marketing strategy. Table of Contents [Open] [Close] What Is B2B Email Marketing? B2B email marketing is not blasting promotional material to a large number of recipients, hoping that someone responds or becomes a lead.

Email Marketing 52

Email Marketing Marketing Automation Services B2B Marketing Practices 52

NetLine

DECEMBER 6, 2019

pieces of content before making a purchase decision. Despite the fact that this is only a slight increase from Google’s Zero Moment of Truth Macro Study ( 10.4 ), these figures underscore a truth we’ve come to know in modern business: quality leads are tied to quality content. . Your method of generating leads.

Cost per Lead 59

Cost per Lead Lead Ranking Lead Generation Cost Per Thousand 59

NetLine

FEBRUARY 15, 2018

NetLine empowers B2B marketers to use their own long-form content and our trusted and expansive partner network to generate intent-based leads. This year we are focused on simplifying how B2B Marketers can join the movement of disrupting demand gen with content. It’s a balancing act, indeed. Meet the team.

Enterprise Management 45

Enterprise Management Work Management Marketing Management B2B Marketing 45