Remove search

Cintell

article thumbnail

15 Questions to Ask in Your Next Persona Interview

Cintell

Questions related to content clues. If I were to look at your Google search history what would be the headlines of the last three articles you read related to [category]? What are your top four priorities this year? What have you regretted not doing in the past six months? What was the last professional event you attended?

article thumbnail

Habits of Customer-Centric Marketers: Q&A with Hendrik-Jan Francke

Cintell

Prioritizing your personas will help you prioritize your content. Content on your website, blogs you publish, even how you speak. We each have a quick bookmark of our “ 10 Pre-qual Qs for Prospects” questions and the Google Doc of our personas. It’s important for companies to prove their relevance – and fast!