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Email Marketing vs Marketing Automation Software

TrustRadius Marketing

Email marketing products typically feature: Subscriber and list management List segmentation Design templates WYSIWYG editor Targeted Messaging A/B testing Mobile optimization Analytics and Reporting Compliance Integration capabilities with other marketing and sales tools. Lead Management. Single-Channel vs Multi-Channel Engagement.

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How to Increase Email Open Rate, Clicks and Conversions of Your Emails [Webinar Recording and FAQ]

LeadSquared

We have experienced better open rates, when the email subject line uses Recipient’s first name. You can take a look at this webinar content on B2B Email Marketing to understand how email marketing can help your business. What should be in the email content to get a quick response and how long should it be?