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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

With the help of B2B marketing automation solutions, marketers can place forms on landing pages, microsites, or on their website and can progressively collect information from visitors with each subsequent site visit. Learn More: How Leveraging Video Content Boosts Organic SEO. f) A/B Testing. g) Templates and libraries.

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Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

I recently had the opportunity to sit down with Steve Woods , CTO and co-founder at marketing automation provider Eloqua, for a wide-ranging conversation about the future of marketing and the challenges faced by those adopting marketing automation / demand generation systems. Here are six key points that surfaced from our conversation.

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Marketing Automation: Bringing a Gun to a Knife Fight

WebMarketCentral

I recently had the opportunity to sit down with Steve Woods , CTO and co-founder at marketing automation provider Eloqua, for a wide-ranging conversation about the future of marketing and the challenges faced by those adopting marketing automation / demand generation systems. Here are six key points that surfaced from our conversation.

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SnapApp Of The Week: Bizo B2B Buyers' Journey

SnapApp

Here at SnapApp, we love seeing the amazing, creative content that our customers build using SnapApp. Bizo, a B2B data management and targeting technology company , has teamed up with Eloqua to put together an interactive infographic allowing users to navigate through a B2B buyers' journey.