The ROI Guy

MAY 14, 2012

Data-Out: capturing key user input and analysis results from your prospects / customers, and passing the customer intelligence to your MAP or CRM applications. All with one click, the interactive white paper wasgenerated, prospect engaged, and lead captured, helping Tony fulfill his lead generation goals.

Work Management 40

Work Management Marketing Automation Services Marketing Management Lead Scoring 40

The ROI Guy

OCTOBER 13, 2010

Unlike traditional white papers, Alinean Interactive White Papers use profile information from a prospect to intelligently customize the collateral with more personalized, relevant and analytical content. Alinean Interactive White Papers help B2B marketers better attract and connect with today's overloaded, skeptical and frugal buyers.

Paper 40

Paper Enterprise Management Marketing Management Lead Scoring 40

The ROI Guy

MARCH 6, 2017

This is baked into every agreement as a deliverable, so we don’t leave it to chance. For marketing programs, measurement should track the number of leads captured, opportunities generated and conversions to deals. A 10-page personalized assessment report was delivered to each client, to spark and accelerate decisions.

Enterprise Management 45

Enterprise Management Lead Scoring Lead Ranking Work Management 45

Martech

FEBRUARY 25, 2022

Lead capture, nurturing and scoring models deliver high-quality leads while decreasing customer acquisition costs. Inbox Monitoring helps clients ensure maximum deliverability to Inboxes across providers and, thus, engagement. Acoustic also powers digital experiences through a built-in headless CMS.

Marketing Automation Services 121

Marketing Automation Services Enterprise Management Work Management Marketing Management 121