8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)
Valasys
SEPTEMBER 10, 2019
People feel close to the ones close to them & therefore, online as well as offline word of mouth marketing has a strong influence on driving the purchase decisions of the prospects. According to BrightLocal, 88% of the people trust online reviews written by other customers as much as they trust recommendations from their contacts.
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