The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Good argument that B2B marketing needs ROI.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Updated Alinean Social Media ROI Calculator - New.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Single Grain

SEPTEMBER 4, 2019

Click here to download your free template right now! Get A Free Consultation. How to Create the Ultimate Marketing Funnel (Templates Included). Click here to download your free template right now! Get A Free Consultation. 3 Ways to Personalize the Customer Journey Experience. Personalize Video Marketing.

Marketing AI 80

Marketing AI Advertisements Advertising Work Management 80

Single Grain

AUGUST 23, 2019

In fact, Neil Patel has said that “ 62% of B2B marketers rated storytelling as an effective content marketing tactic”: Still, many businesses lack any type of storytelling in their marketing strategy – which no doubt has a direct impact on the ROI of their marketing campaigns. Get A Free Consultation. Dive Deeper: .

Storytelling 111

Storytelling Examples Campaigns Top of Funnel 111

Single Grain

OCTOBER 14, 2019

Get A Free Consultation. Get A Free Consultation. All You Need to Know About the ROI of Influencer Marketing [infographic]. Dive Deeper: 3 Ways to Personalize the Customer Journey Experience. The Complete Guide to Getting Started With Website Personalization. Get A Free Consultation.

Marketing Strategy 109

Marketing Strategy Marketing & Strategy Paid Search Agency Advertising Agencies 109

The ROI Guy

AUGUST 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Tom then served Gartner as a Managing VP.

Budget Programs 40

Budget Programs Work Management Marketing Management Marketing Automation Services 40