Why Seeding Your Content is Key to Making it Viral
The Effective Marketer
APRIL 26, 2012
A recent study published on Marketing Journal titled “ Seeding Strategies for Viral Marketing: An Empirical Comparison ” (requires registration), by Oliver Hinz, Bernd Skiera, Christian Barrot, & Jan U. Problem is, many research papers contradict each other. Fringes: poorly connected people.
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