Remove Comparison Remove CTR Remove Lead Gen Remove Peer-to-peer
article thumbnail

Why 46 Percent of LinkedIn Ads Fail

The Point

Enter the good people at Metadata.io , who analyzed nearly $15 million in customer ad spend on LinkedIn and Facebook to generate a compelling benchmark report covering everything from click-through rate (CTR) to cost per lead (CPL). It shows the most common calls to action (CTAs) used in LinkedIn ads designed for lead generation. .

Linkedin 130
article thumbnail

LinkedIn Ads for Enterprise B2B SaaS: The Only Guide You’ll Need

Single Grain

If you’re a B2B SaaS marketer looking to drive a new pipeline from enterprise and mid-market prospects, there’s no better channel these days for reaching these target customers than LinkedIn Ads. That is, if you use it right. Let’s be clear: LinkedIn Ads is an expensive platform. The “Big 3” Types of LinkedIn Ads for Enterprise SaaS. Message Ads.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are Pillar Pages Making Ebooks Obsolete in 2019?

SnapApp

When it comes to driving traffic and capturing leads, pillar pages and ebooks make a great one-two punch. It answers many common questions and contains an interactive comparison tool. “We We funnel visitors to it from all of our other pages and it performs great at driving new leads,” says Holloway. But that’s the past.

article thumbnail

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? What percentage of Fortune 100 companies are on Twitter? Social Media Statistics.