Customer Experience Matrix

APRIL 28, 2009

nbr responses vendor 8 Marketo 6 Eloqua 3 Genius.com 3 LoopFuse 3 Pardot 2 Market2Lead 2 Treehouse Interactive 1 eTrigue 1 Vtrenz (Silverpop) 7 No Response 36 Another intriguing bit of contextual information is the deployment date of the systems. There was actually another dated 6/01/2208, which I treated as 2008.

Demand Generation 120

Demand Generation Customer Surveys Demand Marketing Automation Services 120

Hubspot

MARCH 13, 2012

From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. Middle of the Funnel Content: content suitable for leads when they know who you are, are familiar with your company, and are interested in learning more.

Top of Funnel 28

Top of Funnel Marketing Automation Services Marketing Automation Features 28

LeadSloth

JANUARY 12, 2010

3) It’s all about the buyer now, so why are you still writing about “my company this, my company that&# ? (4) Matthew Quinlan , VP Field Operations, Loopfuse. I could not agree more with these predictions. (1) Jeff Ogden , Director of Marketing, Aplicor & President, Find New Customers. Maria Pergolino , Sr.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

B2B Marketing Zone Posts

JANUARY 4, 2011

Understanding the Five Customer Relationship Stages to Full Engagement With Your Brand - Fifth Gear Analytics , October 25, 2010. Loopfuse , June 30, 2010. Why Companies Need to F-R-E-E Their Case Studies - Stories that Sell , November 11, 2010. Social CRM - How some companies are using it. Biznology , June 30, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions. He’s right.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40