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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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How to Use Content Marketing for Customer Retention

Marketing Insider Group

Cultivating new leads and clients can be much costlier and more time consuming than retaining or upselling current ones. Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience. Use Storytelling in Your Marketing. It’s one of the most trusted channels today.

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How Brand Advertising is Beneficial for B2B Marketers

Valasys

Smart brand advertising is a result of sere creativity, storytelling & long-term brand building. Capturing Target Leads With ABM & By Establishing An Emotional Connect: ABM coupled with brand advertising is an efficient technique to capture target leads. Wrapping Things Up.

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

By Impactful Storytelling: Stories have the power to entice users to act. ” So, when it comes to effective inbound strategies for marketing, impactful storytelling becomes very important. Many companies are already using emotional analytical metrics to understand the psychologist of their audiences and to improve their services.

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How to Build Customer Loyalty with Content Marketing

Valasys

The process of nurturing the leads & generating the expected sales revenue in such a situation becomes a challenge, forget alone delighting the customers post-purchase. According to research by Accenture , more than 90% of companies currently have some form of customer engagement or loyalty program. Wrapping Things Up.

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Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

As most of the popular B2B SaaS companies are advertising on Facebook, the B2B SaaS marketers want to comprehend the best digital advertising strategies for their businesses. Talking of the Facebook Ad ideas for the B2B SaaS companies, test running different ad layouts is an essential trick. B2B SaaS companies often have multi-channel.

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AI for B2B Marketing: Roadmap for 2020

Valasys

Data-driven storytelling infuses an element of trust in the minds of the marketers & positively drives the singularity of customer experience management (CXM), which will be more vital than ever before in the coming year 2020. Read more: How Omnichannel Reputation Management Assists in B2B Branding.