Circle Studio

NOVEMBER 23, 2021

SWOT analysis on steroids. Taking a hard and regular look at your firm’s SWOT is foundational for moving towards a more strategic approach to your marketing. Competitive analysis is another foundational element of elevated strategy and it goes hand in hand with SWOT. Greater emphasis on data. Buyer intent data.

Marketing AI 193

Marketing AI Trends B2B Marketing SWOT 193

Valasys

SEPTEMBER 27, 2019

The major problem that B2B marketers face to excel at customer experience management (CXM) is that CXM is neither the core component of their organizational strategy nor it is deeply ingrained in their company culture. Understand both the Explicit as well as Implicit Intent : The analysis of the intent data from omnichannel.

Enterprise Management 49

Enterprise Management Marketing Management Marketing AI B2B Marketing 49

Valasys

FEBRUARY 10, 2020

Evidently, focusing on CXM is essential for a company’s future success. According to Forrester , experience-led companies have 1.6x Technology has become a decisive factor for companies of all sizes to sustain in their marketplace & outlast their competitors. higher brand awareness, 1.5x

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Valasys

JULY 12, 2019

Furthermore, technics for strategic market research such as SWOT (strengths, weaknesses, opportunities & threats) & PESTLE (political, economic, social, technological, legal & environmental analysis), help the marketers in planning for the present as well as anticipated scenarios in future.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Unbound B2B

JANUARY 11, 2023

Run a SWOT analysis on your competitors B2B marketers should keep one eye on their competitors at all times. Thought leadership content Thought leadership content positions your company as an industry leader. More than simple keyword dumping and seasonal social media posting is required for further growth. Strategy 5.

Sales Management 40

Sales Management B2B Sales Marketing AI Top of Funnel 40

Valasys

AUGUST 6, 2019

Oftentimes, brands might also leverage business segmentation, taking into consideration factors like industry, company size or annual revenue. KickFire recently incorporated all-new IP for the segment-specific firmographic & intent data targeting of the key accounts.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45