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Is Salesforce.com a Player in Marketing Automation Software?

Webbiquity

However, as your company grows, your marketing activities might need to scale as well. In this case, we suggest seeking out a best-of-breed vendor, such as Marketo , Eloqua , Genius , Manticore Technology , Genoo or the wide variety of other systems. Share this on LinkedIn. Share this on Bebo. Share this on del.icio.us.

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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more.

PR 100
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Social Media Success Stories

Anything Goes Marketing

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Beautiful city! Now to get down to work.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Optimize company news for SEO benefit? So, if you’re stumped for an opening line the next time you’re drafting a press release, try something like “XYZ Company, the leading innovator of unique, customer-centric solutions, today announced an outside the box product which supports peak performance.&# Share this on Bebo.

PR 100
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The 4 Types of Content Metrics That Matter

Convince & Convert

Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like. If the customer consumed 3 pieces of content before buying and is worth $90,000 to your company, assign $30,000 to each content piece.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Like most questions in business, the answer is, “it depends,&# but I’d like to offer a couple practical ideas that might help you when this inevitably comes up at your company. I mean using social media technologies internally, within the large company kind of enterprise. The big news of this event is the launch of Eloqua 10.