article thumbnail

How to Use Intent Data to Identify Sales-Qualified Leads (SQLs) and Win More Deals  

Only B2B

Intent data transcends basic website visits, offering profound insights into a prospect’s purchase intent. It analyzes diverse online behaviors, including content downloads, registrations for white papers, visits to solution-related webpages, and even interactions with competitor content. billion (Polaris).

article thumbnail

A Nurture Strategy for Content Syndication Leads

The Point

Indeed, much of the success that companies see with content syndication has more to do with what happens with leads AFTER they’re generated – i.e. how those leads are responded to, nurtured, and ultimately converted. Set appropriate thresholds for sales follow-up. Photo by Tyler Franta on Unsplash.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Layering exegraphics and intent data to up your game (and your returns)

Rev

RevOps teams are justifiably driven to incorporate intent data in their prioritization strategies. Which makes perfect sense: in the world of demand gen and cold outreach, a prospect who has voluntarily expressed interest in a solution your company offers is way more likely to buy than someone who hasn’t.

article thumbnail

Power Lead Generation Campaigns with Intent Data

Anteriad

Quite simply, intent data zeroes in on the signals that indicate a person is in the market for your particular product or service. It provides targeting for users who have demonstrated intent through actions like product searches, website visits, white paper downloads and more.

article thumbnail

The Best Outbound Sales Strategies and How To Track Performance

Outreach

However, depending on the company, the market, or the structure of the sales organization, outbound sales reps may be classified into different categories. These potential buyers have already visited the company website, downloaded a report or signed up for an event. Types of Outbound Sales Reps.

article thumbnail

Asked and Answered: Which Opportunity Scoring Model is Better & Why

Vision Edge Marketing

These two concepts came into play in a recent conversation with a CGO of a B2B Identity and Access Management company who asked : “ What are the pros and cons of using the waterfall versus the intent approach for developing a new opportunity scoring model and which approach would I recommend.

article thumbnail

Some Excellent Outbound Sales Strategies

Outreach

However, depending on the company, the market, or the structure of the sales organization, outbound sales reps may be classified into different categories. These potential buyers have already visited the company website, downloaded a report or signed up for an event. Types of Outbound Sales Reps.