Buzz Marketing for Technology

JUNE 27, 2008

Many IT departments saw it as another facet of technology -- as competition for resources and as little more than an extension of the document management and website management functions they were already responsible for. Many training departments saw it as the content side of training, and wondered why it didnt report to them.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

B2B Marketing Zone Posts

OCTOBER 5, 2010

Something happened — a wake-up call about this notion of social media “community&# and “conversation.&# was trading some tweets about this, and Beth Harte (via Serengeti Communications ) asked me: “How can people stick to an editorial calendar when other work pops up?&#. What I’m about. It’s a fantastic question.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Buzz Marketing for Technology

JUNE 28, 2008

Virtual Communities. Complex answers link User Profiles different types of data Evaluations Resource Profiles Slide 33: Each type of data is a feature setâ?¦. Resources described in LOM or RSS Eg. That depends on salience which is why context is important Tversky Slide 35: Resource Profiles Multiple vocabularies (eg.

Web 2.0 100

Web 2.0 DMCA Disintermediation RSS 100