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Crisis Management and Recovery: How to Prepare a Content Strategy for Business Continuity and Contingencies [Ebook]

ClearVoice

Being prepared and communicative is essential during a time of crisis. Please reach out to our team of experts at ClearVoice to assist with planning, creating, and writing a plan that you can effectively implement and apply to your content strategy. Ensure your company has a plan.

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GDPR and Digital Marketing: What Do You Need To Know?

Strategic-IC

Designed to strengthen individual’s rights and create better transparency and control, it will ensure web users are aware of (and can control) the personal data they share with companies. Review privacy communications. Review current privacy notices and set plans for any required changes.?. Put contingency plans in place.

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How to Navigate Brand Messaging in a Crisis

ClearVoice

We’ve all been there; you’ve researched, planned, predicted, created and implemented a content plan so brilliant and robust that it’s sure to dazzle even the toughest crowd. In fact, every element of your content plan worked out exactly the way you hoped it would… until a crisis hits. It’s okay to come across as unsure.

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11 Must-Follow Digital Marketing Trends In 2021

seo.co

The only way marketers can survive 2021 is to be flexible and transparent in the face of adversity. While the decision is also contingent on different factors, the increasing popularity of artificial intelligence will lead more companies to incorporate this digital marketing strategy trend. Come up with uplifting and relatable content.

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What Finance Marketers Can Learn From Reddit’s r/personalfinance

Contently

The subreddit is a strong, supportive community, free of intrusive ads or brand participation. So many things qualify as personal finance to the point where the board has discussed them to death: living with roommates, end-of-life planning, identify theft, appropriate gifts, what to do if your parents kick you out while you’re underage.

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Unsanctioned Intrapreneurship Kills Business

Content Standard

Without a concrete contract in place that dictates what can and cannot be leveraged—and let’s face it, those contracts never get signed—there’s no contingency plan to protect businesses against high employee churn. At Skyword, transparency and shared vision permeates the walls from the ground up.

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The complete crisis management guide for marketing leaders

Sprout Social

However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. While we hope any crisis management plan will remain in storage and never used—preparation is key. A good number of companies aren’t prepared for a crisis like this.