How Does GDPR Affect B2B Data: The Ultimate Guide
PureB2B
MAY 30, 2022
Is cold outreach still a viable sales strategy and how does GDPR affect B2B? Even under the GDPR you can still reach out to prospects using outbound tactics like cold emails and cold calls. In most B2B sales and marketing, personal data is key to reaching the right people at the right time.
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