What is B2B Data: The Data Maintenance Glossary
Zoominfo
MAY 3, 2018
There’s no way around it, bad data impacts every aspect of a business — from lead generation to marketing, customer relationships, cold calling , and revenue. What Is B2B Data? For 54% of B2B businesses , their biggest challenge to achieving success is the absence of data quality. What is Data Maintenance?
Let's personalize your content