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Lead Generation: How Lithium Technologies uses webinars to grow its customer database

markempa

But, regardless of that anxiety and effort, every webcast attracted more attendees than the one prior. Now Thomas hosts one webcast a month while the Lithium product-marketing team hosts another two or so per month. Being able to say ‘We’re having a webcast in a couple of weeks’ is a great excuse for outreach,” Thomas said.

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Does Your Business do Podcasts? It Should

Anything Goes Marketing

This is sometimes referred to as thought leadership. Educate potential buyers in the sales pipeline or existing customers on new offerings Generate new leads via a co-registration process. Transform your existing webcasts. Here are some ideas: Create useful content to reinforce image as industry expert.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

They fail to measure the implications of their content marketing strategies & don’t quantify & co-relate it to the business KPIs of their brands at large. According to a report published by Jeff Foster, co-founder & CEO at Tomoson, in convince&convert.com, businesses on an average generated $6.50

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9 Quick Tips for B2B Lead Generation to Implement Today

Adobe Experience Cloud Blog

Use visual cues, like arrows, and eyes of images pointed at the CTA to direct the viewers’ attention and train of thought. Create a Webcast on Udemy. Co-Brand/Co-Author Your Ebook. Create a strategic partnership with complementary businesses by co-branding or co-authoring an ebook.