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The Complete Guide to Channel Sales

Salesforce Marketing Cloud

Partners can magnify your marketing efforts with their own by hosting local events, driving webinar registrations, or providing onsite training with customers. One way around this is to use product registration. For instance, many vendors rely on events like trade shows to highlight their solutions and attract prospective partners.

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Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness

The ROI Guy

The essence of this content strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty. co-registration, email list purchases, etc.) marketers "earn their way in" (via publishing helpful information on a blog etc.)

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How to Calculate Social Marketing ROI

Paul Gillin

Much of the money that B2B marketers have poured into direct mail campaigns, trade show exhibitions and trade print advertising for the last 50 years has questionable returns. EMC is a premium-priced provider whose philosophy is to always go the extra mile to take care of the customer. Of course not. White paper. Audience size.

ROI 50