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Why Every Writer Should Learn Basic SEO Principles

Contently

If you’re publishing anything online, figuring out what Google wants will only help your craft. With a long-tail mindset, you’ll develop a level of expertise that generalists can’t match when they answer random questions for a wide audience. To improve your pitches.

SEO 168
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How to Make Your Website Accessible for ADA Compliance

seo.co

To help you avoid potential legal problems, this article will share strategies and tips for making your website accessible. The Winn Dixie website didn’t “pose an intangible barrier” preventing the plaintiff from accessing the goods and services offered by Winn Dixie in their brick-and-mortar storefronts. Frustrated/alienated visitors.

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Increase Holiday Sales With These Conversion Tips (2021 Shopify Edition)

Convert

This will lead to problems like shoppers finding their favorite product out of stock, long shipping delays, and disappointment in customer service. You need to because you shouldn’t lose any customers. Shopify has a reputation for not being the best CMS for SEO. Let Your Customers Tell You What’s Off, Then Fix It.

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Should You Test That? When to Engage in SEO Split Tests

Moz

One of my biggest observations when working on these projects has been the most pressing and often overlooked question: “Should we test that?”. This requires significant development resources and poses more risk, as you can’t simply “turn the test off” if things aren’t going well. Risks of running unnecessary SEO split-tests.

SEO 64
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Should You Test That? When to Engage in SEO Split Tests

Moz

One of my biggest observations when working on these projects has been the most pressing and often overlooked question: “Should we test that?”. This requires significant development resources and poses more risk, as you can’t simply “turn the test off” if things aren’t going well. Risks of running unnecessary SEO split-tests.

SEO 64
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What Does it Take to Establish Sustainable Content Operations?

Scoop.it

But if you want to develop high-ranking, high-quality content regularly, it’s a different story. Each step in the production, publication, and distribution process must be optimized, from developing your content strategy to performing content analysis. Produce evergreen content Evergreen content is timeless.

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11 Marketing Experts Share Their Marketing Fails (and Lessons Learned)

Unbounce

As you’ll see, getting it wrong helped them grow their business, develop a customer-focused philosophy, improve their abilities as a leader, and much more. What if it ends up ten pages deep in the SERPs? Develop Buyer Personas to Inform Your Marketing. So let’s dive right in. Target the Right Keywords.

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