Martech

MARCH 30, 2022

WordPress, the most popular content management system (CMS), is used by over 40% of websites and was launched in 2003 as an open-source website builder. But the internet has moved beyond desktop sites into a variety of digital touchpoints and channels, and CMSs have had to adapt to this change. Why should marketers care?

Digital Asset Management 94

Digital Asset Management Enterprise Management CMS Development Work Management 94

Valasys

JULY 26, 2021

Selecting the right Content Management System (CMS) can be bamboozling for marketers. Nonetheless, it is an absolute imperative for marketers to create digital content or website content – allowing content creators & programmers to design & redesign web templates, articles & possesses an even publishing workflow.

Digital Asset Management 52

Digital Asset Management Enterprise Management CMS Development Work Management 52

Valasys

FEBRUARY 11, 2020

Selecting the right Content Management System (CMS) can be bamboozling for marketers. Nonetheless, it is an absolute imperative for marketers to create digital content or website content – allowing content creators & programmers to design & redesign web templates, articles & possesses an even publishing workflow.

Digital Asset Management 59

Digital Asset Management Enterprise Management CMS Development Work Management 59

Martech

OCTOBER 18, 2023

At last year’s Optimizely user conference, there seemed to be some tension between a holistic approach towards digital experience and the recognition that some customers wanted to take elements of the Optimizely offering and combine them with third-party solutions in a best-of-breed stack. More than just marketing?

Enterprise Management 127

Enterprise Management Digital Asset Management Optimization CMS Development 127

Martech

OCTOBER 19, 2023

At last year’s Optimizely user conference, there seemed to be some tension between a holistic approach towards digital experience and the recognition that some customers wanted to take elements of the Optimizely offering and combine them with third-party solutions in a best-of-breed stack. More than just marketing?

Enterprise Management 112

Enterprise Management Digital Asset Management CMS Development Optimization 112

ClickZ

JUNE 25, 2020

30-second summary: Companies are accelerating their creation of images and video to deliver memorable digital experiences, but they must also manage the assets and associated workflows to ensure brand consistency and visual quality. Visual storytelling is a proven marketing tool for customer engagement.

Enterprise Management 96

Enterprise Management Digital Asset Management Work Management Marketing Management 96

Martech

FEBRUARY 15, 2022

DX is a strategy and approach, and no single platform or vendor on this chart will get you there.” ” Digital experience platform evolution. This is a shift from the monolithic approach, where companies rely on a single vendor for their system. The days of monolithic all-in-one platforms are fading.

Digital Experience Platform 99

Digital Experience Platform Enterprise Management Digital Asset Management CMS Development 99

Martech

NOVEMBER 17, 2021

Salvador Lopez, Director of Marketing, Americas at CMS provider Magnolia, was speaking at our MarTech conference. Digital maturity growth is a big factor among brands as well. What is digital maturity? Digital maturity isn’t just about having the latest technology in your marketing stack.

Digital Asset Management 124

Digital Asset Management Work Management CMS Development Marketing Management 124

CoSchedule

FEBRUARY 28, 2023

percent of investment is wasted because of poor project management. In terms of marketing efforts, this statistic is a direct translation to money lost on underperforming ads and failing campaigns. The solution? Marketing project management software. On average, 11.4

Enterprise Management 62

Enterprise Management Digital Asset Management Work Management Marketing Management 62

Valasys

JANUARY 14, 2020

CoreMedia, on the 13 th of January, 2020 introduced a B2B connector app to help brands create B2B content-experiences across diverse channels on the web. CoreMedia Content Cloud enables businesses to deliver highly-personalized customer-experience across an array of digital channels. What is Coremedia Content Cloud?

Digital Asset Management 59

Digital Asset Management Digital Experience Platform Enterprise Management Marketing Management 59

ClickZ

JULY 10, 2019

Increasingly, customers aren’t just buying your brand’s product — they’re buying an entire experience, one that starts with personalized content and seamlessly transitions to an efficient sales process. In fact, according to a study by Oracle, 86% of customers are willing to pay more for a better customer experience.

Digital Asset Management 87

Digital Asset Management Top of Funnel Marketing Management Personalization 87

Terminus

MARCH 26, 2021

As the practice of curating captivating content continually evolves, marketers in the industry are learning to adapt and evolve with it. Between keeping up with web content management and developing successful content strategies, navigating a content-driven path is a winding one. Content Management System (CMS). “I

Digital Asset Management 26

Digital Asset Management Work Management Marketing Management CMS Development 26

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR SMALL BUSINESSES. Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. Best Software List for enterprise buSINESS Best Software List for mid-sized buSINESS. Best Software for Small Business.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Content Standard

OCTOBER 15, 2018

Content Marketing’s All Grown Up. Gone are the days when the content marketer was the enfant terrible of the marketing department. But there’s no doubt that the bounds of content marketing are stretching each year. Seth Godin famously prophesied that content marketing would be the only kind of marketing.

Digital Asset Management 79

Digital Asset Management Enterprise Management Organization Work Management 79

Buzz Marketing for Technology

JUNE 27, 2008

Contents Introduction Towards a Definition Driving Forces Developments to Date Barriers Future Potential References Web Links Introduction A definition for the term Personal Learning Environment ( PLE ), remains elusive. A PLE integrates with the digital services to which the individual currently subscribes.

Digital Asset Management 100

Digital Asset Management Work Management Marketing Management CMS Development 100

Martech Advisor

OCTOBER 31, 2019

Organizations use the POEM (paid, owned, and earned media) model to drive brand awareness, distribute content, engage prospects, and guide them through the sales funnel. Owned media follows the pull marketing strategy (to increase demand for products), contrary to paid media. Email Marketing. Owned Media Channels.

Paid Content 49

Paid Content Process Practices CMS Development 49

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST. Recognizing the best software products based on their customer satisfaction, performance via reviews, and market size fit. Best Software List for enterprise business Best Software List for mid-sized business. Overall Best Software Product Winners. LEARN MORE. HubSpot CRM.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR ENTERPRISE. Recognizing the best software products based on their customer satisfaction, performance via reviews, and enterprise market fit. Best Software List for mid-sized buSINESS Best Software List for small business. Best Software for Enterprise Business. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS. Recognizing the best software products based on their customer satisfaction, performance via reviews, and mid-sized market fit. Best Software List for enterprise BUSINESS Best Software List for SMALL BUSINESS. Best Software for Mid-Sized Business.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Martech Advisor

SEPTEMBER 9, 2019

Your guide to recognizing the value of democratizing content marketing and four ways a cutting-edge headless CMS busts through bottlenecks to keep productivity and revenue flowing writes, Brent Heslop, Brent Heslop, Content Strategist, Contentstack. Also Read: Find Which CMS Fits by Asking the Right Questions.

Enterprise Management 69

Enterprise Management CMS Development Digital Asset Management Work Management 69