Remove CMO Remove Information Remove SMB Remove SME
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Your Top Priority Is Growing The SMB Revenue Base – Now What?

Tony Zambito

This is part 1 of a series on the challenge of targeting SMB markets and how the use of target buyer modeling and buyer-based marketing help organizations to grow their SMB customer base. . There is good reason for Fortune 1000 or Global 2000 companies to target revenue growth from the SMB segment.

SMB 100
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Making Sense of Marketing Acronyms: Part 3

Bluetext

SMB (Small and Medium-Sized Businesses) These are the cool, up-and-coming businesses that are killing it with fewer than 500 employees. SME (Small and Medium-Sized Enterprises) A term used in Europe and some other regions to describe businesses with fewer than 250 employees.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. And whereas Facebook is the site du jour for posting personal pics and other gobbledy-gook, Twitter is, in my opinion, a better mobile tool for getting/giving information.