Bluetext

MAY 8, 2023

WOM (Word of Mouth) When your friends give you the lowdown on the latest product or service, that’s WOM. FB (Facebook) It’s where everyone goes to check in on their mom’s friends, and share memes with their high school BFFs. CMO (Chief Marketing Officer) The person in charge of a company’s marketing strategy.

Top of Funnel 26

Top of Funnel Enterprise Management Work Management WOM 26

Convince & Convert

APRIL 28, 2010

Look to Facebook Somewhat surprising (at least to me) was the finding in the Forrester study that 62% of influential impressions from Mass Influencers took place on Facebook, with Twitter just 10%. Consequently, look to your Facebook fans, or use of the new Facebook “like&# feature as a marker for Mass Influence. (It

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Martech Advisor

OCTOBER 18, 2019

.” So, what do word of mouth (WoM) and going viral mean in this context? ” Often described using terms such as WoM, buzz, viral, or publicity, earned media is achieved exclusively through organic activities. Earned media partially relies on WoM to spread awareness. And that’s what earned media does.

Practices 43

Practices Examples WOM Media 43

Hubspot

JUNE 19, 2014

CMO: Chief Marketing Officer. A CMO''s skill set is rooted in marketing fundamentals but expands into personnel development, quantitative analysis, and strategic thinking. Learn more about what it takes to be a CMO here. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28