Making Sense of Marketing Acronyms: Part 3
Bluetext
MAY 8, 2023
WOM (Word of Mouth) When your friends give you the lowdown on the latest product or service, that’s WOM. FB (Facebook) It’s where everyone goes to check in on their mom’s friends, and share memes with their high school BFFs. CMO (Chief Marketing Officer) The person in charge of a company’s marketing strategy.
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