KoMarketing Associates

DECEMBER 14, 2015

The math is pretty simple; there will be a direct correlation between the number of happy customers you have and your marketing performance in 2016.” – Dan Slagen , VP of Marketing at Crayon Co. For us, it’s been a focus on the customer, making something they need, delivering a great product and experience. SIMPLE MARKETING TACTICS.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Adobe Experience Cloud Blog

FEBRUARY 28, 2012

Do you have a different nurturing program for prospects entering your database through webinars and prospects coming in through trade shows? How are you measuring the direct impact of the trade shows? How can you see the correlation between trade shows and other marketing efforts? Not at the moment.

Inbound Marketing 48

Inbound Marketing Trade Show Budget Programs Top of Funnel 48

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? Trade show.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Content Standard

OCTOBER 22, 2016

He urged marketers whose companies sell to that demographic to get on the platform, and to think about Snapchat as product storytelling a la Twitter meets YouTube. Gil recommended: Industry events and trade shows, using geofilters. Where can B2B brands use Snapchat marketing? Employee advocacy (Cisco does this).

Marketing Strategy 40

Marketing Strategy Marketing & Strategy B2B Marketing Work Management 40

Hubspot

OCTOBER 19, 2012

Or YouTube? That might be when your community manager works, but that doesn't mean it correlates to when people are using social media. So while it's nice to have a hashtag for an event, like a webinar or a trade show, don't lose your mind if it doesn't become a trending topic. Or Pinterest? Or LinkedIn? Or ThirdAge?

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Directive Agency

JULY 8, 2019

Now, I think the podcast, because it’s on the go and we don’t expect people to sit down and watch this for 20, or 30, or 40 minutes or whatever, but you’ll notice a lot of podcasts are now releasing the full episode on YouTube as well. Those can transfer in some way, like you mentioned.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

Now, I think the podcast, because it’s on the go and we don’t expect people to sit down and watch this for 20, or 30, or 40 minutes or whatever, but you’ll notice a lot of podcasts are now releasing the full episode on YouTube as well. Those can transfer in some way, like you mentioned.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40