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Why the Blog Post Is the New Ad Unit

Hubspot

With this newfound interest in content creation, the rise of inbound marketing, and the latest trend, native advertising , the lowly blog post has, once again, risen to prominence in the eyes of marketers who now see it as a powerful method to connect with prospects and customers by delivering valuable, educational, and useful information.

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The Definitive Guide to Web Push Notifications (Updated 2018)

SendX

Web Push notifications are primarily used for communicating time-sensitive information. The reason for it is: High Opt-In. Opt-in process is significantly simpler than email. Opt-in process is significantly simpler than email. This definitive guide of web push notifications is for you. Introduction. Sign Up For Free.

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How to Integrate Email Campaigns With the Rest of Your Marketing

Hubspot

This suggests that if you hope to improve your clickthrough rates or increase your conversion rates, using a personalized email message could be one of the best avenues to explore. In addition to responding to those highly engaged social leads, you might also send them a follow-up email with targeted information.

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The Content Creator's Master List of Commonly Troublesome Words

Hubspot

clickthrough (n., Examples: The company’s online ads consistently earn a high clickthrough rate. Any online content creator knows: Writing for the web is no easy feat. In fact, one of the most frustrating challenges we face is due to the fact that new, web-related words are being coined all the time. Is this one word or two?

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101 Sure-Fire Ways to Make People Hate Your Marketing

Hubspot

Because your blog titles are primarily what show up in channels like search engines and social media, putting the time into writing exceptional blog titles is critical for attracting clickthroughs. Valentine's Day is just around the corner, and love is in the air. If you're creating marketing people love , that is. Research smesearch.