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How to Create a Killer SaaS Content Marketing Strategy

Single Grain

For example, HubSpot has a private Facebook group with over 17,000 members. This means that every time they release new content, they can easily create a post and promote it to all these members with very little effort: You don’t have to have a Facebook group. Dive Deeper: 12 High-Performing Facebook Group Engagement Tactics.

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Banners Have 99 Problems And A Click Ain’t One

Marketing Insider Group

But clicks aren’t the only problem that banners face. Click fraud: Websites that fake clicks on banners. Bots: Automated scripts that scour the web and click on advertiser banners. Marketers are blindly shifting their ad budgets into digital ad formats that are seeing lower and lower response rates.

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