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Nine Social Media Marketing Stats You Can Use

Webbiquity

Social media ads are tied with sponsored posts among the most trusted channels by consumers when making a purchase decision. Four channels were less trusted than social media ads: online banner ads, mobile phone ads, ads in podcasts and online pop-ups. eMarketer ). Small Business Trends ). WordStream ).

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Digital Audio Advertising: Everything You Need to Know

Digilant

With digital audio ads, you can integrate your brand into the everyday routines of your audience in a way that is uniquely personalized to their interests. For example, research has shown that audio ads are more than twice as likely to lift purchase intent and information intent than display ads.

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Digital Audio Advertising: Everything You Need to Know

Digilant

With digital audio ads, you can integrate your brand into the everyday routines of your audience in a way that is uniquely personalized to their interests. For example, research has shown that audio ads are more than twice as likely to lift purchase intent and information intent than display ads.

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Digital Audio Advertising: Everything You Need to Know

Digilant

With digital audio ads, you can integrate your brand into the everyday routines of your audience in a way that is uniquely personalized to their interests. For example, research has shown that audio ads are more than twice as likely to lift purchase intent and information intent than display ads.

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Digital Marketing Transformation

Porch Group Media

One way to uncover search behavior trends within is by utilizing tools such as Google Search and other keyword search tools. Begin by compiling a list of relevant search terms and analyze how your paid ads, website and organic content is performing. Source: eMarketer]. Source: Wishpond].

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Martech in the Apolocalypse

Customer Experience Matrix

Big Tech Under Siege But there’s an arguably larger, secondary impact, when privacy changes threaten the flow of third-party data into the surveillance marketing engines of Google and Facebook, which between them capture 50% -- half – of all global advertising revenues, and nearly 70% of global digital ad revenues.

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Gene Carr's Patron Technology Blog

Buzz Marketing for Technology

In an environment in which newspaper revenues continue to be decimated by free classifieds on Craigslist.org and the shift from paper to digital consumption of their product, the owners are facing an advertising gap. My guess is that younger folks are more adept at tuning out these ads. And backing up this point, yesterdayâ??s