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Business Development vs. Sales: Getting the Best of Both Worlds

Zoominfo

In fact, a principal reason to seek out curious, resilient sales reps is that both traits make them more receptive to feedback from their sales leads. And being receptive to feedback is not just a question of mentality — it’s also a practical approach that your entire sales division should subscribe to.

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What to do with a New Lead

PureB2B

This is completely understandable because the sales process can be quite long and just because you have a sales funnel doesn’t mean whatever converted lead goes in will come out as a loyal and dedicated customer. Forget marketing, sales, and business for a moment. Don’t let the lead go cold. Offer Something Else.

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How to Nurture New Leads Down the Sales Funnel

PureB2B

This is completely understandable because the sales process can be quite long and just because you have a sales funnel doesn’t mean whatever converted lead goes in will come out as a loyal and dedicated customer. Forget marketing, sales, and business for a moment. Don’t let the lead go cold. Offer Something Else.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Gitnux) YouTube mobile video consumption grows by 100% every year. Demand Sage) YouTube is the most widely used video marketing platform, with 90% of video marketers using it. Marketo) 68% of B2B companies will use landing pages to nurture new sales leads for future conversion.

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9 social media lead generations to try in your next campaign

Sprout Social

billion people using social media worldwide, it’s the perfect channel for businesses to reach and attract leads. We’ll review some of the best ideas on how to generate sales leads through social media. Social media lead generation: What it is and why you need it. Stream classes from 75+ of the world’s best.

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90+ Important B2B Content Marketing Statistics

Zoominfo

60% of B2B marketers measure success with web traffic, while 51% use sales lead quality, and 45% use social media sharing ( source ). 61% of marketers say generating traffic and leads is a top inbound marketing challenge at their organization ( source ). B2B Content Marketing Challenges. B2B Content Marketing Spending.

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90+ Important B2B Content Marketing Statistics

Zoominfo

60% of B2B marketers measure success with web traffic, while 51% use sales lead quality, and 45% use social media sharing ( source ). B2B Content Marketing Challenges 61% of marketers say generating traffic and leads is a top inbound marketing challenge at their organization ( source ).