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Three Words That Should Never Be Used With Social Media

Webbiquity

It supports a brand, and needs to integrated with other marketing and PR activities rather than treated as a separate island (just as, for example, a company’s search and display advertising should communicate a consistent message). It’s a component (an increasingly essential one) of an overall marketing and PR plan.

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The best online reputation defense is a good offense

Biznology

That Sea-Dweller on your wrist isn’t pretension, it’s because you’ve been a world class Submariner for yours — but you need to come up for air from now on, otherwise, you’re sure to be sunk. Feel free to own the yacht but hire a crew if you’re not yet seaworthy. Whichever way you go, please start.

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Web Wise on the Sales Side

Webbiquity

Your company website can serve as far more than a marketing and PR vehicle—it should be a genuine sales tool as well. Line: 66 Message: Duplicate entry 'tq7mx' for key 'code'+(via+@TomPick)&source=shareaholic" rel="" class="external" title="Tweet This!" Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Social Media U: Take a Class in Social Media. However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. In the PowerPoint shown during the class, Whitney also took on the big task of defining Web 2.0:

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

– Posted using Chat Catcher [link] livepath (Leigh Duncan-Durst) Twitter Comment @jaybaer I’m quoting you in my class Saturday – archery vs. Ping Pong analogy! link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.] The tactics that follow will then become obvious.

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B2B Marketplaces: A New Breed Takes On an Old Problem

Webbiquity

CD/DVD duplication or mailing services ) but shouldn’t be relied upon as the sole source for more involved, strategic purchases like enterprise software or a PR agency. b2l_shrinker/phurl_settings.MYI'; try to repair it&source=shareaholic" rel="" class="external" title="Tweet This!" Share this on Bebo. Share this on Facebook.