Remove category marketing-branding-brand-strategy 901
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4 Compelling Reasons to Invest in Content for Your Brand

ClearVoice

Content marketing serves a number of purposes, so it’s no wonder why 91 percent of marketers use it, according to SEMrush. For the 9 percent of brands that don’t, here’s the skinny on why it’s so crucial to start: Establish a brand story. Why your brand needs to invest in quality content. more backlinks.

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Word Count Trends in 25+ Industries: VoiceGraph Data Study of 24,600,000+ Articles

ClearVoice

We’re connecting the dots between two massive data studies so you can apply word count trends in your industry to adjust your content strategy accordingly. When compared to articles of average length (901-1200 words), articles with 3,000+ words get: 3x more traffic. What can you learn from ~25 million bylined articles?

Studies 101
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Content Marketing Hierarchy: Build Authority With Pillar Content

ClearVoice

The phrase strikes fear into the hearts of many content marketers and creators — those who went all in and failed to make the impact they assumed would happen after slaving over a long-form, authoritative piece. We’ve gone pretty far down the content rabbit hole, otherwise known as the content marketing hierarchy. Pillar content.