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11 Mobile Advertising Types to Improve Your ROAS

Single Grain

Mobile Advertising Mobile advertising refers specifically to the use of advertisements that are designed to be displayed on mobile devices such as smartphones and tablets. These advertisements can take various forms, including: Banner Ads : Displayed at the top or bottom of an app or mobile website.

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How to Ensure Accurate Results from your A/B Tests Despite Apple’s ITP

Convert

In this case, only 15.8% Visitor B clicks through from a Facebook ad to your most recent blog post and purchases: Before ITP: sale is attributed to “Facebook” After ITP: sale is attributed to “Direct” Why: the visit to the blog is not linked to the visit on another domain. You can also use the ITP Impact Calculator for this.