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How to Use Content Marketing for Customer Retention

Marketing Insider Group

Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience. Source: HubSpot. Create a group on LinkedIn or Facebook. You could develop a forum, discussion board, or LinkedIn or Facebook group to get people engaged. Funnels can lose momentum.

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30+ Word-of-Mouth Marketing Statistics You Must Know

EveryoneSocial

HubSpot ] 70% of people trust consumer reviews online. HubSpot ] 72% of people get news from friends and family, making word-of-mouth the most popular channel for sharing. [ HubSpot ] 70% of people trust consumer reviews online. 90% of people trust suggestions from family and friends.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

The well-researched articles in the blog can be B2B marketers’ ultimate guide to optimizing their content strategy including the blog posts, blog posts, and original pieces of research, case studies & much more. HubSpot leverages a wide range of marketing tools that help businesses & start-ups across the globe grow better.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

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6 best Marketing and Advertising Campaigns for B2B Businesses

Valasys

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

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Why Content Distribution is the Perfect Marketing Strategy

Valasys

Content can be created in several forms such as E-books, Podcasts & Interviews, Videos, Infographics, case studies & success stories, webinars & blogs. 4) Include Blog Posts: According to a study by HubSpot, 50% of the buyers read a company’s blog while making purchase decisions. The ‘fit’ & intent-data.